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The Time for Personalization is NOW!
For over a hundred years, going back to Henry Ford when he famously said, “Any customer can have a car painted any color that he wants so long as it is black.”, we have been “trained” to accept a mass-market economy. However, the rebellion has begun! And businesses that ignore it, do so at their
Enhancing the Customer Experience Through Personalization – WordCamp Presentation
Our Founder, Kerry Wolfe, earlier this year was invited to speak at WordCamp Atlanta 2019 about the power of website personalization. For those of you who are unfamiliar, WordCamp is an event for web professionals, including WordPress web designers and developers, marketers and freelancers at all levels of expertise that facilitates the sharing of new
Navigating Website Terminology
Sometimes it can seem like Web Developers and Designers are speaking a foreign language when they are talking to you about your website. We can lose sight of the fact that this may be totally new to you. In other words, you may not be fluent in Geek-Speak. 🙂 So we thought it would be
What’s the Secret to Creativity?
I’ll let you in on a little secret… There really is no secret. Scientists have known for years. You may ask, “How exactly does creativity happen?” That’s the wrong question. The right question is “Where does creativity happen?” And the answer is… Creativity happens at the boundaries between order and chaos. Another way to think
