The Future is Personal. Personalization goes both ways. Your customers need to get to know you, and you need to get to know them. Digital marketing tends to be impersonal, focusing on lists, list building, lead generation, etc. The customer is not thought of as a person or an individual with personalized needs. They are an email address.
ERISAPros is a professional ERISA Compliance Services Firm specializing in Wrap Plan Documents, SPDs, Simple Cafeteria Plans, and 5500 Filings.
ERISAPros had a non-responsive, 5-plus-year-old static HTML website that was in need of customer experience improvements, including making it mobile friendly, easier to navigate and providing secure access to important documents.
Working with Project Sponsor Clearbuilt Technologies, I brought the website up-to-date by building a fast-loading, dynamic, mobile-responsive WordPress website secured with SSL encryption. The website is now much easier to maintain and is ready for the continued expansion of ERISAPros offerings. The website also features a team member page sortable by service area linking to each team member’s biography.
I continue to provide ongoing WordPress maintenance.
- Responsive Design
- Sortable Team Page
- SSL Secured
- Website Redesign
- WordPress Development
- Website Maintenance
Often in business, as in life, we are presented with problems–I like to call them challenges–that do not present an obvious solution. There is no off-the-shelf solution readily available. Herein lies opportunity. We have the opportunity to come up with a novel idea or approach to solve a new problem. Sometimes it may start out
WordPress released its latest update, WordPress 5.0, this past Thursday, November 6, 2018. I realize this is short notice, but WordPress didn’t announce it until two days prior. Why is this important? WordPress releases updates all the time. Well, this release contains a significant change to the native page and post editing experience with the
I was recently reading Simon Sinek’s New York Times bestseller, Leaders Eat Last: Why Some Teams Pull Together and Others Don’t. It reminded me of a quote from his many talks and podcasts found all over the Internet. It goes something like this… Leadership is not about being in charge, it is about taking care