We built the first Duluth Fall Festival Website way back in 2001. Over the years, we added more content and functionality until the needs of the Festival and its visitors outgrew what a standard HTML website could economically provide. So in 2014, we build the next iteration of the website in WordPress, greatly enhancing its
Kennesaw, GA-based Orasi Software, ia a DevOps technology and consulting firm that ensures confident delivery of transformative applications that grow and simplify business.
From creating DevOps strategy to delivering complex pipeline solutions; tool integration to decision-critical analytics; continuous testing through application security – Orasi offers expert guidance, services and tools to accelerate delivery of quality, secure applications that drive business.
During the three years that transpired since the previous version of the Orasi website was launched, the company had diversified and, at the same time, had worked to develop a more clearly focused business model and suite of service offerings. Trying to introduce their new focus into the existing site was becoming time-consuming and costly.
Orasi wanted a new, more streamlined website that clearly told the story of their core offerings and what it meant for their clients.
Working closely with the Michael Mackenzie Communications marketing team as the Web Developer on this Project, we focused on telling the story of how exactly Orasi’s services could greatly enhance their customer’s ability to accelerate the delivery of quality, secure applications to market.
Featured prominently in the Homepage banner is an interactive, animated graphic that illustrates the “DevOps Journey,” The graphic serves not only as a nice illustration but acts as a visual navigation tool. Each “node” in the graphic links to a section of the Homepage with an introduction to the service provided and a link to further explore the service area.
(See the animated clip below.)
Wanting to be able to better manage leads for each of Orasi’s numerable services, we provided individual embedded SalesForce lead capture forms for (18) of their service areas. Now Orasi can get the right lead directed to the right person with the click of a “Submit” button.
The Client and Customers alike, have raved at the transformation of the website.
But we’re not done yet. This was just Phase One of big plans for the new Orasi website. New content and features are being added weekly, so keep an eye on Orasi. They setting the bar high!
- Responsive Design
- Animated Homepage Navigation
- Website Redesign
- WordPress Development
- Website Maintenance
The Future is Personal. Personalization goes both ways. Your customers need to get to know you, and you need to get to know them. Digital marketing tends to be impersonal, focusing on lists, list building, lead generation, etc. The customer is not thought of as a person or an individual with personalized needs. They are an email address.
Often in business, as in life, we are presented with problems–I like to call them challenges–that do not present an obvious solution. There is no off-the-shelf solution readily available. Herein lies opportunity. We have the opportunity to come up with a novel idea or approach to solve a new problem. Sometimes it may start out
WordPress released its latest update, WordPress 5.0, this past Thursday, November 6, 2018. I realize this is short notice, but WordPress didn’t announce it until two days prior. Why is this important? WordPress releases updates all the time. Well, this release contains a significant change to the native page and post editing experience with the